Liaising with the Account Manager / Art Director to understand the client requirement and ensure the output is as per that in terms of the copy
Developing creative ideas and concepts, often in partnership with the Art Director
Presenting ideas to colleagues and Account Managers
Familiarizing yourself with their clients’ products and services, their target audience and competitors’ activities
Writing clear, creative, persuasive & original copy in sync with brand guidelines
Work on Brand Names, Taglines, etc.
Updating digital media with engaging content (clear, creative, persuasive & original)
Proof reading copy to check spelling and grammar
Amending, revising or redeveloping adverts or campaigns in response to feedback from the Art Director, Account Team or Clients
Overseeing campaigns through the production stage to completion
Working on several campaigns at once, sometimes under pressure and often to tight deadlines
Keeping up to date with popular culture and trends in advertising & social media
Monitoring the effectiveness of advertising campaigns
Creative Thinking , Reading ComprehensionResearch Oriented, Critical Thinking, Social Perceptiveness
Qualifications:Diploma/ Graduation in English Literature, BA in Advertising / Mass Communication
Experience:4 to 6 yrs.
Contact Person:Harini Prabhu
How to Apply:Send CV to email@example.com with present CTC, expected CTC and notice period.